Should You Buy That Gift?

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Some people could run a marathon without breaking a sweat, but send them shopping for holiday gifts and there come the jitters. OK, so we may be exaggerating a little bit. But it’s largely true: choosing the best gift for everyone on your list is no easy task. And unless you are planning to hack into Santa’s email account or buy a deck of gift cards to hand all around, chances are you’ll spend the next couple of weeks shop-hopping or web browsing, wondering whether buy this gift or that — or keep looking.

Need some help? Take a look at the flowchart above. We did our best to explore the key questions that surround choosing gifts and hope it at least helps your decision-making process a bit easier. If anything, at least remember the message on the very top. Can’t afford it? Then don’t buy it. Happy holidays!

Shane Snow is founder of Visual Economics and Printing Choice.